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Every news article on the central University of Bath website now includes links to a range of social bookmarking/sharing websites.

Social bookmarking is a way for Internet users to store, organize, share and search bookmarks of web pages.
In a social bookmarking system, users save links to web pages that they want to remember and/or share - bucswebdev:social bookmarking@wikipedia

This video shows how social bookmarking works:

The BBC also has more information

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